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Kannuksen Kalastustarvike Oy is a family company founded in the spring of 1993. Type of business was the first firm, which changed to a limited company in 1997.
The entrepreneur, Hannu Känsäkoski, had prepared a variety of lures for himself and his friends, mainly fish hobby. The first competition, which took part in Seniori-wobblers, was the lure of the 1992 national competition, where the Seniori ranked second.
A perfect fit, however, came in 1996 when the Erä-lehti published the previous year's whitefish test, where Seniori was completely overwhelming. Seniori has even tested the range, whether the fish in the lake.
Ten years later, Erä-lehti tested lures again and found no Seniori's winner. Hannu is a senior on every island has a permanent name to the Finnish, and even worldwide luremaking history. And the story continues...